Restaurant SEO

What is Search Engine Optimization (SEO)?

SEO is an all encompassing term that covers a number of techniques to attract natural search traffic (as opposed to paid placement a la Adwords) to your restaurant's website. Without the proper technical foundation for your website, it's difficult to garner the benefits of SEO.

What about keywords?

Our design process for your website content is focused on the keywords important to your business. We enhance your content to target your keywords to position your spa with the best on-site optimization.

What makes Dynamic Restaurant Websites SEO-friendly?

CoverBoom Dynamic Websites are built with only the best SEO ingredients. A lot of these techniques are very technical, but a brief review will give you a good idea of important nature of building your website for SEO from the ground up:

  • Sitemaps are the blueprint of your website, showing search engines where to go on your site. CoverBoom automatically creates and updates your website sitemap, maximizing the indexing by search engines of your website.
  • Automatic submission: every time your website content is updated, either from content changes, menu changes, new events, etc. CoverBoom automatically pings Google, Yahoo, Bing and Ask notifying them of your changes.
  • Duplicate content: search engines hate finding the same content at multiple URLs on a website. This is a common problem in small business websites, where, for example, the home page appears at both "" and "". Other sites linking to will sometimes use one of those URLs, and sometimes the other one, splitting the value of those incoming links in half. CoverBoom automatically resolves duplicate content issues.
  • Meta tags: The great SEO technique of the 90s, meta tags are commonly misused on websites. The quickest way to determine if your SEO expert is living in the last century? Ask them how important meta tags are. If they say anything other than "not", it's time for a new SEO expert. CoverBoom implements the correct, limited use of meta tags.
  • Page IDs/file names are powerful for SEO, and should contain the keywords that you're targeting for your site. For example, instead of "", you want page names like "".
  • Redirects: CoverBoom has an easy-to-use redirect feature which we use on every new site that we develop. When a old page is replaced with a new one, a redirect must be put in place so that Google doesn't go looking for the old page and think that your website isn't being well-maintained. 
  • Automatic new content: One of things Google loves to see is websites that naturally grow in size, consistently over time. Every time you add a new event, for example, your Dynamic Website automatically uses that information to add an additional page to your site.

SEO is a constantly changing landscape, and one you don't have to worry about with CoverBoom. We monitor the lastest in SEO techniques, always keeping you up-to-date.

Call 800/940-0451 or email now for your custom marketing! See it for yourself at our demo site.